BizNitches.com

Whether you are a business owner, freelancer, entrepreneur, crafter or in the world of direct sales, navigating the waters of the Internet can be a confusing process. Do you need a Twitter account?  Does LinkedIn benefit freelancers? How can you grow an online following for your product without spending a fortune? BizNitches specializes in coaching you through the process of starting a business, making your presence known online and guiding you toward your business, career and entrepreneurial goals.

Women and women entrepreneurs/business owners are increasing their presence online dramatically. We are a team of women who specialize in giving others advice, training, coaching and a strong sense of support. Follow your dreams, be the woman you were destined to be. Release your inner biz, own your future and let BizNitches be part of your magic!

We offer business start-up support and entrepreneur coaching on a peer-to-peer level, or you can request one-on-one sessions with our team. Brainstorm and “mind map” with other women and define your personal brand or get other ideas to help your business grow.

Other Services Offered:

• Networking with other women in business
  
• Social Media Training, Coaching & Implementation
  
• Web 2.0 Training (Blogs, forums, etc.)
• Marketing & Advertising
  
• Support and Resources
  
• Premium Forums for in-depth Biz discussion, entertainment and fun (coming soon!!)
  

Let us support the woman behind the business in a fun, friendly and honest way, giving you a stable foundation from which to launch yourself into the world.

For more information about our services, please be sure to visit our forum or contact us directly.

Because, well, everyone can use a little tweaking

Starting Monday, October 12, 2009 through Wednesday, October 14, 2009, you are invited to post your resume for critique in our Resume/Cover Letter Workshop!

• There will be a semi-private forum created for the workshop, since we’ll be dealing with personal information.
• Your resume/cover letter will be critiqued by a marketing, business and/or former office manager. In other words, we’ve all seen a few resumes in our time and can definitely help with yours.
• Receive peer-to-peer evaluations as well as make a few connections. You never know when you may need someone to diddle your blog

Best of all… its free! Space is limited, so please be sure to register on the BizNitches forum, answer the questionnaire, and take your time posting until the Workshop opens up

For more information, go here!

The concept of personal branding was introduced to the world in 1997, back when branding was primarily applied to big companies and products on the grocery-store shelf. Thanks to the Fast Company cover story “The Brand Called You” by Tom Peters, the concept of personal branding was born.

When I started my business, Reach, back in 2001, there were only five of us offering personal-branding services and limited opportunities for building your brand. At that time, I focused mainly on CEOs and other senior executives.

It’s been more than 10 years since the concept of personal branding was introduced, and the employment landscape looks very different. More and more professionals are thinking very differently about their careers and the value they deliver to their employers. They’ve started to use the principles of branding to align who they are with what they do and how they do it, so they can advance their careers and achieve their goals.

The ubiquity of social-media tools has made personal branding even more pervasive, powerful, and efficient. Personal branding has moved online. Many Web 2.0 tools designed for building community and fostering lively discussion—such as LinkedIn, blogs, Facebook, and Twitter—are ideal for career-minded professionals who seek to increase their visibility, demonstrate their unique promise of value, and stand out from their peers.

Do you live with a chronic case of self-doubt? Do you feel like you don’t deserve your success? You might have the impostor syndrome which is a real, psychological disorder. While men can have this syndrome, it affects mostly women. The impostor syndrome involves feeling unworthy, like a fake; ironically it is experienced by highly successful people. As a result no matter what you accomplish, like earning a PhD or running a business, you feel like you don’t know enough and that you have fooled others into believing that you are competent. In other words, because you are fraud, you feel that you do not deserve your success. And it isn’t a case of all or nothing like you either have the psychological disorder or you don’t because there is a continuum to the symptoms.

What’s Success Got To Do With It?
When you do succeed, you discount it. Here is what someone with the impostor syndrome would say: “I got lucky. It was no big deal.” Or “It was easy; most people could have done it.”

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What should you wear when you work from home?

It’s a question I’m asked frequently in my image consultanting business, and one that bears thoughtful consideration. For just as your appearance matters when you report to work in the “outside” world, so, too, does it matter when your commute is just down the hall.

Now before you snicker at this notion, let’s get a bird’s eye view of the matter.

If you work from home, you credibility is suspect. While more than 90% of the population worked from home prior to the industrial revolution, people who work from home today are viewed as less serious than their commuting counterparts. Even with the number of home-based businesses expanding at an incredible rate, the question of legitimacy still remains.

So how do you combat this bias? By always being professional. One of the easiest ways to convey this is by simply dressing the part.

Of all the home-based businesses I’ve dealt with in my life, most of the successful ones understand this basic concept. The ones who struggle or fail, don’t. It’s such a simple element — but one that can have a huge impact on your bottom line. And I mean huge.

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